EAN: 9780307886064

Bilder-Quelle: discount24.de - Sport-Freizeit

American Icon is a gripping fly-on-the-wall narrative of the Ford Motor Company's seemingly imminent collapse and astounding turnaround. It is also an in-depth case study of how Mulally a Detroit outsider transformed Ford's management its cars its public image and an entrenched corporate culture filled with backbiting politics and personal vendettas.

Produktinformationen zuletzt aktualisiert am
17.05.2026 um 13:48 Uhr

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