EAN: 9781433109034

Bilder-Quelle: shopping24.de – Sport

Advances in digital technology over the past two decades have created a wide array of new media platforms channels and delivery mechanisms. Through these people can receive staggering amounts of content. As a result both consumers and producers of media have exciting new options in creating and acquiring content. An Introduction to Visual Theory and Practice in the Digital Age is designed to prepare students for becoming producers of sophisticated digital media. It combines elements of visual theory and design with the practice of creating interactive media content. A framework for working in the digital world is also provided: students are asked to consider the legal ethical and historical aspects of visual theory and design and then combine those concepts with visual design principles and proper composition of still images video and sound. Real-world examples are provided with a section where media professionals explain how theory and practice are brought together. Designed as an introduction to the field this book is suitable for undergraduate courses including those in multimedia journalism visual communication and mass communication practices.

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