EAN: 9781802794960

Bilder-Quelle: shopping24.de – Sport

From a titan of not just the advertising industry but the business world this book is David Ogilvy's final word on what you're doing wrong in any pitch and how you can finally fix it. Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle this book looks at what sells what doesn't and why. And in doing so he teaches what you can do to sell the most brilliant item of all: yourself.

Produktinformationen zuletzt aktualisiert am
24.03.2025 um 17:43 Uhr

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