EAN: 9783319176161

Bilder-Quelle: shopping24.de – Sport

This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience the author examines how to use the Web and social media to create public visibility build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena as well as for those managing communication projects in institutions or companies.

Produktinformationen zuletzt aktualisiert am
13.08.2025 um 16:37 Uhr

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