EAN: 9783319495408

Bilder-Quelle: shopping24.de – Sport

This contributed volume presents a state-of-the-art compendium for startups and corporations focusing on corporate ventures. The book is based on the volume Strategy and Communication for Innovation and includes up-to-date discussions which help to better understand strategy and communication from a startup perspective. Each chapter offers a starting point for the exchange of ideas key lessons and new insights from entrepreneurial perspectives such as e-ventures corporate ventures and traditional ventures. Readers with an interest in innovation management will benefit from this book.

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24.03.2025 um 20:43 Uhr

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