EAN: 9783319972527

Bilder-Quelle: shopping24.de – Sport

China is currently the front-runner on the global crowdfunding market even though this form of financing originated in the USA. Crowdfunding in China however differs significantly from its counterpart in the West. This book reveals that Chinese crowdfunding is a product of the country's dynamic internet sector which is based on mobile internet e-commerce and online mobile payments together with significant government support. The author presents a comprehensive theoretical empirical and field-based work on crowdfunding in China. Adopting a new institutional economics approach it maps and deciphers the origins and paths of informal finance that have led to internet finance and the rise of crowdfunding platforms. In addition three case studies are analyzed and their implications for crowdfunding stakeholders in China are discussed.

Produktinformationen zuletzt aktualisiert am
03.04.2025 um 22:56 Uhr

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