EAN: 9783791029719

9783791029719 - Strategisches Controlling - Heinz-Georg Baum Adolf G Coenenberg Thomas Günther Gebunden
Bilder-Quelle: discount24.de - Sport-Freizeit
Formula for success in business management. The interaction of strategic management and controlling creates the basis for fully exploiting potentials. How business and corporate strategies are systematically developed and integrated into a self-steering controlling cycle is presented in a transparent manner by the authors: from costs quality and time competition to environment analysis and portfolio management to strategic control. Among other aspects the 5th edition offers a new concrete design of the strategic planning processes.
Produktinformationen zuletzt aktualisiert am
28.03.2025 um 03:45 Uhr


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