EAN: 9780190330026

Bilder-Quelle: discount24.de - Sport-Freizeit

How Brands Grow Part 2 is about the fundamentals of buying behaviours and brand performance fundamentals that provide a consistent roadmap for brand growth and improved marketing productivity. This revised edition includes updates to all chapters and the addition of a new chapter 'Getting Down to Business-to-Business Markets'.

Produktinformationen zuletzt aktualisiert am
02.04.2025 um 16:22 Uhr

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