EAN: 9780241481981

Bilder-Quelle: discount24.de - Sport-Freizeit

How do you come up with ideas that change the world? ________________­­­­­­­­­­­­­­­­­­­­­­­ This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common they all thought like ALIENs. Distilling over a decade of research into a fascinating journey through history science and business Bouquet Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us A ttention L evitation I magination E xperimentation and N avigation. But crucially they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own. ________________­­­­­­­­­­­­­­­­­­­­­­­ 'Stuck in innovation stagnation? Read this brilliant book and you'll break free from it' Rolf Dobelli author of the million-copy bestseller The Art of Thinking Clearly 'A sharp critique of the conventional wisdom around innovation with thought-provoking advice for how to do it better' Jake Knaap New York Times -bestselling author of Sprint

Produktinformationen zuletzt aktualisiert am
22.03.2026 um 07:56 Uhr

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