EAN: 9783662524251

Bilder-Quelle: discount24.de - Sport-Freizeit

In this book the authors develop the Quintessential Marketing Arena by following the logic of the three major steps of the marketing process. They present the fourteen most important marketing instruments and help readers develop their own marketing plans.

Produktinformationen zuletzt aktualisiert am
09.02.2026 um 19:26 Uhr

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